WhiteGold names Richard Crabb NZ country manager
A new building and a budding team for the distributorBy Reseller News Staff, Auckland | Thursday, 04 October 2012
WhiteGold Solutions has set up shop in Auckland, having appointed Richard Crabb to be the distributor's country manager.
The company, which has sold into New Zealand from Australia until recently, announced that it has put in place a local team. In addition to Crabb, the company has appointed an inside sales representative, and is currently interviewing sales engineers.
WhiteGold is currently distributing Fortinet, Barracuda, Allied Telesis, Kaspersky, FireEye, Solera, nCircle, Meraki, and Zscaleras in New Zealand, but anticipates bringing more brands from its Australia portfolio in the coming months.
The company appointed Crabb as country manager for New Zealand and the Pacific Island in August, according to LinkedIn. Crabb comes to WhiteGold from BrightStar, where he was the ICT and UC manager, and has 25 years experience in IT.
“The first piece of the puzzle was to hire a country manager with the credentials to start up and grow a channel business to match our operation in Australia," says WhiteGold sales director Jonathan Odria, in a statement. "Richard is a well-respected channel identity and has successfully operated in the local NZ channel for many years, developing trusted relationships from Enterprise to SMB level.”
Mr Crab is back on the bus this should be interesting
Posted by Bob at 08:51 on October 6, 2012
Its more than round 2 for Mr Crab. I remember all the fun about 5-6 years ago when he was appointed as our sales manager. Interesting memories.
Posted by Fun at 02:29 on October 11, 2012
To treat NZ as a branch
Posted by Anonymous at 02:24 on October 5, 2012
Hey - just what we need - another distributor
Posted by Anonymous at 12:47 on October 4, 2012
Well clearly you are in distribution and sitting on your laurels dreaming of the olds days of 30% margin, given your moaning, as the only ones who are worried about additional disties coming onboard are the existing ones. Wait for the old margin erosion complaints to start. Whatever! Competition is a good thing, and will ensure the incumbents arent complacent. If you happen to be a reseller, leverage the opportunity at hand.
Posted by ChannelWatcher at 04:43 on October 4, 2012
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