The BYOD magic bullets

Phil Parent investigates if the virtualised mobile phone is the answer to the consumerised workspace, or if it is just one more solution among many

By Phil Parent, Auckland | Thursday, 20 September 2012

With the uptake of mobile IT, the bring your own device (BYOD) trend and cloud computing, what are the prospects for a virtualised device as a viable solution to the problems of effectively managing devices?
The answer depends, as always, on specifics.

For the client organisation, it is contingent in part on how many non-standard mobile devices are being used. But there are also questions of what these devices are being used for, and who is driving BYOD within the organisation. Does the client have a BYOD policy? Is the organisation in the midst of a virtualisation initiative or planning one? How much money do they have to spend?

The answers to these questions will help resellers develop a cost-effective BYOD solution for your clients.
There is no question that BYOD is hot. There are heaps of stories in circulation about it, with titles like BYOD makes employees work extra 20 hours unpaid per week and BYOD means soaring IT support costs for mobile devices.

The fact remains that BYOD is being driven from the bottom up, by worker demand. One source, referring to a survey, pointed out that 92 percent of polled companies had up to 28 percent of employees using non-company-issued computing devices for work, but only 42 percent of companies in a separate survey said they have a formal BYOD policy in place.

In other words, there is a serious gap between what organisations should be doing and what they are doing about BYOD.

Resellers can help their clients address this disparity. There are three BYOD strategies making the rounds currently: virtualisation, mobile device management and mobile security, specifically identity and access control.
Each one has specific advantages and associated issues. For resellers, the challenge is to be able to identify which solution is the most appropriate for their clients and then be able to help them implement an effective BYOD programme.

Virtualisation
Organisations in the process of implementing a virtualised environment may look to a virtualised mobile solution.

“I use my iPhone during the day, my iPad in the evening for a larger interface and a laptop when I need to prepare documents,” says Hamish McNee, channels development manager for New Zealand at Citrix.

“And I’m not alone. More and more people, from executives to sales, are using mobile devices of all stripes to access the corporate network and enterprise applications. Virtualisation allows me to use all of these devices in a secure manner and presents my enterprise applications in the right format. And, because all virtualised devices can be managed centrally, the burden on the IT team is reduced.”

For organisations that have adopted virtualisation, adding a BYOD device to the network is as easy as installing a software client. Citrix markets its Citrix Receiver, which requires the organisation to show the user how to log in. Citrix Receiver runs under iOS, Android, Windows PCs and Macs even RIM Blackberries.

Working in tandem with a Citrix-enabled IT infrastructure, Citrix Receiver is designed to provide consistent, secure access to enterprise applications from any device without introducing layers of management complexity for IT.

“Organisations are moving from the PC to the cloud,” says McNee. “The education sector is a great example. For instance, a large South Auckland-based institute of technology found that the majority of their students had their own mobile devices raging from laptops to smartphones. And these students wanted to be able to tap into the school’s educational and administrative resources.

Because the school was running Citrix virtualisation, students can download Receiver from the app store, install it on their mobile device or even their desktop for that matter, and have full, secure access to the available resources. It’s essentially self-service virtualisation.”

The proposition is that virtualisation can scale up to meet the demands of the end user organisation and at the same time provide centralised management, all setting the stage for a potential movement into the cloud.
Organisations not embracing virtualisation will look to mobile device management and identity and access control for BYOD solutions that can fit into their overall IT framework. And both offer significant opportunities for resellers.

Mobile device management

Mobile device management, or MDM, is a fast-growing market. In essence MDM allows mobile users access to enterprise applications in a secure manner.
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BYOD White Paper
BYOD with remain a hot topic for the foreseeable future, especially as the major players like Apple, Google and Samsung try to outdo each other in releasing new mobile devices. BYOD is happening even in organizations that don't officially allow it.

It's true that BYOD can offer many benefits, but it also brings with it security challenges and can be an IT management nightmare.

Here's a free white paper with suggested best IT practices for managing and succeeding with BYOD:
http://www.ericom.com/wp-byod.asp?URL_ID=708

I work for Ericom
Posted by Adam at 04:09 on September 24, 2012

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http://www.maas360.com/products/mobile-device-management/
"Resellers that understand the opportunities, challenges and solutions of BYOD will do well but which is the best solution for their customers seems to be dependent on what the customer wants and needs."

Take the MDM Product Tour on MaaS360's website to see what has kept our solution ahead of the pack in satisfying customer needs.
Posted by Anonymous at 05:11 on September 21, 2012

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